Deborah Plascencia, Direct Marketing Partners
Years in Business: 20
Deborah Plascencia is the Director of Program Management for the sales lead generation and lead management firm Direct Marketing Partners. Deborah arcitected many of the lead generation and management tools used, and she directs the sales lead Flannel management process for dozens of companies.
Nominee's Achievements in the field of Sales Lead Management:
Deborah Plascencia mentors talent coming into the sales lead service provider industry. She has the technical skills along with the human skills to develop talent and guide lead pipeline building teams and programs. Client firms entrust their sales lead development campaigns to Deborah and her teams. These programs have generated sales piplines and closed sales amounting to over hundreds of millions of dollars over the past 20 years.
Deborah is nominated by Tom Judge