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« 2011 Winner: Margery Murphy, Acadia Lead Management Services | Main | 2011 Winner: Jeanne Hopkins, Hubspot »

March 29, 2011

2011 Winner: Laura McGuire, SmartTracks, Inc.

2011-mcguireCompany: SmartTracks, Inc.
Years in Business: 20 Plus

Nominee's achievements:
Laura McGuire is chief executive officer and co-founder of SmartTracks. Laura is a successful entrepreneur, having founded three other businesses in the demand generation and marketing automation industry. Laura is an internationally-recognized expert in database marketing and is often found speaking at industry and association meetings and conventions in the US and abroad. Laura is on several boards of directors and consults on new-technology marketing both in the U.S. and Europe.

Nominee’s achievement in the field of sales lead management:

  • Successfully founded four marketing/sales lead management enterprises offering professional services, SaaS applications and web-hosted tools
  • Early entrant in to marketing automation/lead management automation arena
  • Industry pioneer in lead qualification and lead nurturing techniques, tools and web applications
  • Speaker at marketing, direct marketing, CRM, SFA conferences
  • Received many supplier nominations, commendations and awards from satisfied customers (e.g., supplier of the year, six sigma) SLMA 50 Most Influential in the Industry, 2009, 2010
  • Hold earliest and most cited patents in the Cloud Labor/Crowdsourcing arena (www.Wideforce.com)
  • Civic leader in Colorado

Professional Boards:

  • University of Colorado Foundation -- Board of Directors; Chair Development Committee
  • University of Colorado at Colorado Springs Chancellors Roundtable
  • El Pomar Institute for Innovation & Commercialization -- Board of Directors
  • CU Aging Center Advisory Council
  • Economic Development/Leadership/Civic
  • Colorado Springs Technology Incubator -- Board of Directors
  • Colorado Springs Leadership Institute -- Board of Directors
  • The City Committee (Business CEO Advisory Group to Colorado Springs Government)
  • Southern Colorado Economic Development Corporation -- Board of Directors, former

Charitable Boards:

  • AspenPointe -- Board of Directors (Legislative, Marketing, Fundraising Committees)
  • Colorado Springs Philharmonic Orchestra -- Board of Directors Colorado Springs Annual
  • Leadership Prayer Breakfast Host Committee Tri-Lakes Younglife--Fundraising

Laura McGuire is nominated by Christopher Ryan of Fusion Marketing Partners


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