2012 Winner: Tonnia Strand, Business to Business Marketing
Company: Business to Business Marketing
Years in Business: 13
Brief description of nominees achievements:
Tonnia has a true passion for sales. She has been in the field of sales and marketing her entire career, having completed her studies in marketing communications at UCSD. She owns two businesses located in San Diego, Business to Business Marketing and MedContacts, that focus primarily on new business development for organizations in the high-tech, medical, retail and legal market segments. Her businesses were founded in 1999 and are thriving, even in a challenging economic environment.
Tonnia helps companies, from start-ups to industry leaders, design strategic outbound calling campaigns that enable them to meet and exceed their sales goals. Tonnia conducts a series of outbound calling training seminars nationwide (Outbound Calling by Design™ and Cold Calling with Class™). Her seminars are proven to help organizations with internal sales teams overcome common outbound calling obstacles and increase the effectiveness of their direct prospecting efforts.
Those who work for Tonnia appreciate the flexible work environment she has created at their offices. They will tell you Tonnia has an ability to explain things so easily and clearly they find themselves energized by meetings with her and always better equipped for their next marketing or sales presentation.
Tonnia served as the President of the High Tech Marketing Alliance and as a member of National Association of Women Business Owners. She employs a team of up to 40 professional outbound callers. Her clients include industry leaders and Fortune 500 Companies like Philips Healthcare, McKesson, Biolase, Cardiac Science, SAP, SYSPRO and Websense to mention a few.
Nominee's Achievements in the Field of of Sales Lead Management:
- Degree in Marketing Communications from UCSD
- Owns two successful lead generation businesses (Business to Business Marketing & MedContacts) for more than 12 years
- Consults with Industry Leading Companies and Fortune 500s helping in their sales lead generation/management efforts
- President of High Tech Marketing Alliance
- Member of National Association of Women Business Owners-
- Provides sales training to companies nationwide
High Tech Marketing Alliance (HTMA), National Association of Women Business Owners (NAWBO)
Ronald McDonald's House - San Diego (Provides meals to 100+ needy families w/children admitted to Children's Hospital)
Tonnia is nominated by Leeann Raymond