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March 27, 2012

Lisa Olmedo: Gragg Advertising

Company: Gragg Advertising

Years in Business: 10


Brief description of nominees achievements:

Lisa Olmedo is the Senior Education Marketing Specialist at Gragg Advertising, a trusted integrated marketing and branding consulting company.  Lisa joined Gragg in 2005 and specializes in the Education sector, where she regularly leverages her experience in online technology and lead generation to help her EDU clients become more successful.  As a former admissions director and recruiter for nationally accredited schools, she brings with her many extensive years of career college expertise.  In addition to managing Gragg’s Business Development staff, Lisa works with prospective clients to build an effective media mix that focuses on start goals and conversion rates. 

Lisa’s specialties:

  • Direct marketing
  • Competitive analysis
  • Public speaking
  • Private and postsecondary education admissions
  • Marketing and compliance management

Nominee's Achievements in the Field of of Sales Lead Management:

    Lisa has established relationships with numerous clients across the country.  Since joining the team, she has developed relationships with over 60 new clients, including American Career Institute, Rasmussen College, Delta CEC, Arlington Career Institute, Brookline College, Grantham University, Globe University and Remington College.

    Lisa’s goal is to continue to help schools across the country develop their marketing, compliance and admissions initiatives to their fullest potential.  She’s not only an exceptional leader and professional in the sales lead management industry, but is consistently recognized as a thought manager and industry expert.  Lisa regularly shares her knowledge, having presented in Gragg’s monthly educational Webinars to help coach hundreds of career school personnel, as well as several state and national conferences, including:

    • Association of Private Sector Colleges and Universities (APSCU)
    • Accrediting Council for Continuing Education and Training (ACCET)
    • Pennsylvania Association of Private School Administrators (PAPSA)
    • Florida Association of Postsecondary Schools and Colleges (FAPSC)
    • Maryland Association of Private Colleges and Career Schools (MAPCCS)

      Lisa is nominated by Tracy Pan


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