Andrea Lechner-Becker - LeadMD
Rachel Spencer - VanillaSoft

Rhoan Morgan - DemandLab


Rhoan Morgan, CEO and Co-Founder of DemandLab LLC is nominated by Kiyana Neil.

Rhoan Morgan has been a leader in martech strategy for over 20 years and continues to use her expertise to further the revenue goals of her clients, further the success of her sales and marketing peers, and support innovation in sales and marketing.

Rhoan co-founded DemandLab, a pioneering marketing technology agency, a decade ago. Through strategic value initiatives and by partnering with market-leading platforms like Informatica and Adobe, DemandLab has achieved significant growth year over year under Rhoan's leadership. The agency has won numerous creative and technical awards for its client work, including a Stevie Award for Company of the Year – Business Services category, and was named one CIOReview's 25 most promising digital marketing solution providers.

Rhoan has recently begun to share her knowledge and expertise with the marketing community through publishing and podcasting. In 2017, she co-authored "Change Agents: The Radical Role of Tomorrow's CMO." Part manifesto and part instruction manual, the book introduces readers to DemandLab's Revenue Ecosystem® Framework, an approach that DemandLab developed to guide marketing and digital transformation for their own clients. The book was a finalist at the Content Marketing Institute CMAs and a gold winner at the 10th annual Golden Bridge Awards.

In 2018, Rhoan launched "Revenue Rebels," a monthly podcast that shines a spotlight on the rule-breaking marketing and sales leaders who are accelerating business growth with a fanatically customer-centric approach. More recently, in the first quarter of 2019, she has released the "Change Agents Playbook," a step-by-step guide and templates designed to help marketers operationalize the concepts introduced in the original book and lead a digital transformation within their organization.

Rhoan is a Marketo Certified Solutions Architect and Marketo Champion, a four-time winner of the SLMA's 20 Women to Watch, and one of SLMA's 40 Most Inspiring Leaders in Sales Lead Management.